INOA Featured on The Today Show
September 23, 2010
Linda Wells, Editor in Chief of Allure Magazine was on the Today Show Tuesday morning to discuss the Best of Beauty winners from their October issue. L’Oreal Professionnel INOA was featured as their choice for best color line! Out of 14,000 new beauty and grooming products introduced this year, INOA was one of 232 winners for the issue, and only one in a handful for the Today Show. MFS loves INOA! Here is the link to the taping: http://today.msnbc.msn.com/id/26184891/vp/39287552#39287552
Bobby Flay’s Tucson Throwdown to air August 11!
July 17, 2010
In May the famous New York Chef, Bobby Flay came to Tucson to film an episode of his hit TV show “Throw-Down”. He went up against our good friends, Teresa and David Matias, of Teresa’s Mosaic Cafe! The contest was over Huevos Rancheros! Yummm!! Mauricio, Violetta, and I were invited by the Matias family to attend both days of taping. Set your DVRs and don’t miss this exciting episode of Throw-down on the Food Network and be sure to look for us on August 11th!

Norma Fregoso with Bobby Flay!

Mauricio Fregoso with Teresa Matias!

Mauricio with the Matias Family!

Teresa getting ready for her close up!
Zoya’s NEW Summer Polish Collection Now Available
June 2, 2010

Now Available
Shellac Manicure – 14 Days of Wear!
May 1, 2010
New! Creative Nail Design has introduced the first hybrid nail color after nearly five years of development in its state-of-the-art laboratory. Now you can say good-bye to chips, smudges, and dry time and say hello to Shellac™ Hybrid Nail Color! This revolutionary product applies like polish, wears flawlessly for 14 days of high gloss shine, and is removed in minutes.
Shellac paints on like polish – base coat, color, top coat – and is cured in a UV light so there is zero dry time. The colors are hypo-allergenic, and “3-Free” - no formaldehyde, toluene or DBP. Shellac will launch in a range of 12 varieties of shades, from pretty French pinks and whites, to siren red and rich darks. The formula is thin and flexible like polish, so it not only looks natural, it provides strong natural nail protection with a resilient mirror finish that resists dullness and chipping, even during the most rigorous activities.
As amazing as Shellac is on, removal is just as satisfying! No soaking, drilling or filing is necessary. Nails are wrapped in individual Shellac Remover Wraps -integrated cotton pads that limit finger and skin exposure to acetone by keeping it pinpointed on just the nail. Ten minutes of time in exchange for two weeks of perfect color is all it takes. Say good-bye to manicure frustration and hello to pure manicure satisfaction.
Moda Provocateur…and All That Jazz!
March 10, 2010
Sunday Night was the Moda Provacateur show benefiting the Southern Arizona Aids Foundation. Over 600 people attended at the Uof A – It was a great success! Our segment was an ode to “Chicago” and “All That Jazz” - it was HOT! Thank you to the U of A Dance Troupe, our “Flappers” – they were fantastic! Our team did an incredible job with the 20’s style hair and makeup – check out the video on You Tube! http://www.youtube.com/user/MauricioFregosoSalon?feature=mhw4





ODS Technology in INOA
February 27, 2010
Traditional Permanent Haircolor was the standard BEFORE ODS:
How traditional permanent haircolor with ammonia works: Ammonia ensures the penetration of colorants into the hair for a perfect color result – ammonia swells (blows open) the hair to allow colorants & oxidant to penetrate the cortex. However, this mixture is water based, therefore some colorants stay outside of the hair fiber and never get colored. The mixture inside the hair cortex will begin to react and oxidize with the oxidant, thus creating two effects: 1. lightens hair pigments 2. transforms colorants into color.
However, there is another alkaline agent that is used in semi-permanent color called MEA. MEA opens the hair with minimal impact (compared to Ammonia). It is usually not enough for colorants to penetrate the hair fiber, especially when colorants are in the water base on the outside of the hair. For this reason, Permanent color with MEA alone do not pigment hair efficiently.
Introducing ODS – Oil Delivery System Technology – THE HAIRCOLOR OF THE FUTURE!
ODS – Oil based system boosts the action of MEA and alkaline agents during the coloring process, ODS is based on two major features: 1. High concentration of oils 2. Elimination of ammonia!! Here’s how:
Oil in the ODS system coats the hair fiber. MEA opens the hair lightly (with little change in the structure) as the colorants and the oxidant are pushed deeper into the hair by the oil. Colorants & Alkaline agents are water based, so they are repelled by the oil and the active ingredients move inside the hair.
Coupled with the ODS system, MEA becomes highly efficient in ensuring the penetration of all colorants into the hair cortex. The mixture inside the cortex will begin to react and oxidize alkaline agents creating two effects: 1. Lightens the hair pigments. 2. Transforms colorants into color.
AMMONIA-FREE PERMANENT COLOR!!
INOA – haircolor that provides absolute respect for hair & optimum scalp comfort. INOA is odorless, ammonia-free permanent haircolor. A NEW ERA in Haircolor!
INOA – New Era in Haircolor! Coming in May!
February 27, 2010
FREE Haircuts in February!
February 4, 2010
Unlimited Manicures, Styles, & Blow Out Cards – Makes a Great Gift!
November 20, 2009
Our Unlimited Series is NOW AVAILABLE for purchase! Makes a great Stocking Stuffer!
- Manicures – Purchase a Manicure Card for only $60 (one month) or $90 (two months) and receive UNLIMITED Manicures (valid for the months of January & February 2010)
- Blow Outs & Styles – Purchase a Blow Out & Style Card for only $90 (one month) or $150 (two months)and receive UNLIMITED Blow Outs & Styles – does not include thermal work. (valid for the months of January & February 2010)
- Thermal Blow Outs & Styles – Purchase a Thermal Blow Out & Style Card for only $120 (0ne month) or $200 (two months) and receive UNLIMITED Thermal Blow Outs & Styles. (valid for the months of January & February 2010)
MFS Holiday Open House & Style Party!
November 20, 2009
Friday, December 4th from 6:30pm to 9pm. Stop by anytime and enjoy music from Desert DJ’s, wine & hors d’oeuvres. Join our Styling/Blow Out Class and learn the tricks of the trade from the experts at MFS!
ONE NIGHT ONLY Specials include:
- Receive 15% off ALL RETAIL (excludes tools)
- Buy $100 gift card for someone and receive a $20 gift card for yourself!
- Click Here to find out more about our “Unlimited Series” – Available to purchase NOW (makes an awesome gift!)
- Raffle Door Prizes EVERY 30 Minutes!
- GRAND PRIZE – One lucky winner will receive a Pedicure EVERY month for a whole YEAR!! ($456 value)
Show up for the party, but please RSVP for the Styling Class 520-795-3384! See you there!

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